MARTY LAFFERTY
CEO, Distributed Computing Industry Association (DCIA)
_____________________________________________________



Marty Lafferty is the Chief Executive Officer of the Distributed Computing Industry Association (DCIA).

Marty is a new media industry leader with a track record of multi-business collaboration in pioneering distribution of content via new technologies. Prior to DCIA, he was CEO of Zoom Culture, which he transformed from a dotcom into a thriving digital television firm with partners NBC and Apple.

Previously, as CMO for StreamSearch, he teamed with Paramount and the Sundance Film Festival. During his tenure as Microsoft TV VP of Corporate & Service Marketing, he supported the strategic refocusing of WebTV.

As President of FutureVision, he supervised the first switched-digital-network service offering and the company’s acquisition by Verizon.

Marty also was CEO of NBC’s Olympics joint venture, where he led multiple vendors to develop alternative security solutions for a satellite-delivered mini-subscription PPV service.

Finally, as VP of TDBS, he led Turner Broadcasting’s internal and GI engineering teams to deploy the industry’s first signal-scrambling security technology for basic programming services.

Marty has served as Membership Chairman of the Interactive Services Association and co-founded the Satellite Broadcasting Communications Association, serving as its first Vice Chairman.

Marty holds a Master’s degree from Yale and a Bachelor’s degree from Williams College. He has received the NCTA’s President’s Award and a CTAM TAMI Award for industry service.